Evaluating the new Siemens SK65
I am happy to have been hired by Siemens to participate in France with 10 other bloggers to the evaluation of the new SK 65 which I must say is a dead nice phone, including as main feature , a whole azerty keyboard and a Blackberry feature.
So thanks to this phone I get either my personal gmail or my professional Pop mail directly quite in real time (up to ten different email account..) what is really a great feature for me .
So I'll be blogging here the story step by step, I am very excited by this new experience !
A specific blog has been set up for the SK 65 where we'll be all sharing our experience during one month.
As I really find this new trend to use bloggers to communicate about new products interesting from a PR point of view, I'll be sharing here also soon some thoughts on this evolution of big brands external communication and CRM strategy. As I am participating at the same time in two 2 different evaluation programme, one for Nokia 7710 Smartphone and one for the Siemens SK 65 as said, I think I should be able to expose few thoughts on this topic, knowing that the 2 campaigns have major difference in the way they've been set up.
Stay tuned !
Do you know that Nokia is doing something similar with Spanish bloggers?
http://octaviorojas.blogspot.com/2005/04/nokia-y-siemens-con-la-blogosfera.html
Lucky you!
Posted by: Octavio Isaac Rojas Orduña | 05 April 2005 at 12:07 AM
Grr, I want the same one! A Nokia would be great also!
How can I play to win such a phone?
;-)
Posted by: Thierry Verrecchia | 05 April 2005 at 09:26 AM